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  Sep 14, 2024
 
2014-2015 Graduate Studies Bulletin 
  
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2014-2015 Graduate Studies Bulletin [Archived Catalog]

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MKTG 715 - Pricing Strategy and Analysis|

Credits: 3

Economics and behavioral foundations of pricing strategy formulation and implementation.

Prerequisites: MKTG 701 or DMSB 701, or equivalent



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